BRAND MANAGEMENT

Brand Management is the basis for all customer experiences. In today’s market, consistent presentation and content management, across all platforms your customers interact with your brand is essential.

Brand consistency is necessary both online and offline to verify your business is what it claims to be; no matter how your brand is found. Having a solid brand experience from start to finish is what keeps customers loyal and referring you to their friends, family, and community through word of mouth, online reviews and group postings.

Brand recognition and validation must include a proper website. This includes a responsive, well written and carefully organized layout for your website. Setting up your website correctly is very important to the success of your business. Your online rankings for search engines (SEO) are organically linked to how relevant you write and organize your website content to suit your business, and the customers you are trying to reach.

Our website services cater to local businesses looking to setup or re-organize their company website. Our experienced team will help you navigate how you want your website to look, and the content that you will use for best results in reaching your target market. We specialize in WordPress websites and also have a team of developers for custom projects if needed.

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Branding best practices include regular, trackable content updates linking your social media and trending content to your brands website, connecting to your community easily allowing for reviews and communication with your existing, and potential new customers. Customers are the best sales agents!

Our quality writing and production team will ensure to speak the language that has brought your brand this far; while updating your content to maximize your company’s online reach for Organic Search Engine Optimization (SEO), as well as your offline marketing efforts.

Content Management services include copywriting, editing, posting online, website updates, press releases and media communication, campaign and event marketing. Production management is included in quotes for all of our projects.

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Our collaborative approach builds and executes your social media brand strategy through competitive research, platform determination, benchmarking and messaging. We will help you create a social media schedule, set up and optimize your company pages within each platform; ensuring your brand consistency is present.

Our process allows for you to use our services as much or as little as you like. We have experienced social media content writers and managers to generate, edit, publish and share content (original text, images, video or HTML) that builds meaningful connections and encourages user engagement with your brand. Social Media Setup and Training is available for individual and group sessions.

Analytics for user engagement and campaigns should be used to continuously improve your marketing strategy. By analyzing the appropriate social data metrics, insights and best practices, and providing recommendations based on this data. We can help manage this process to assist you in making data driven marketing decisions for your brand. Ask about our Monthly Maintenance Plan.

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Is your DIY graphic design supporting your brand correctly?

If you have attempted graphic design on your own, you probably realized fairly quickly that it’s harder than it looks! If you are already pressed for Owner time, spending hours on your marketing materials or website graphics can be frustrating and painful on your schedule.

We understand the significance and worth of a quality graphic designer, and have carefully aligned ourselves with local graphic and web designers who stay on top of the latest branding trends to help facilitate the best projects possible. Always top of mind are design concepts that develop interactive branding that enhances your company’s brand recognition. Creating online and offline marketing materials to increase market share within your community and industry.

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boost your brand image

Boost your Brand with Community Marketing Initiatives

Creative marketing strategies to help your business stay rooted in your community.